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Sedna Case Study: Digital Marketing



Our expert team at Sedna Consulting Group consists of 20 years of experience in recruiting top talent for our clients and ensuring that candidates receive a positive experience in a role that fits their values and skills. Included in this time is our specialized Pharmaceutical IT staffing experience and domain knowledge. 


Did you know that, at Sedna, we also specialize in digital marketing? Our employees have much expertise in Pharmaceutical cross-channel marketing, including SEO and digital reporting. We have utilized our company values and our customer-centric approach to deliver these services to a publicly traded multinational pharmaceutical fortune 500 company.


Our services included the following:

  • Developed and implemented SEO strategy 

  • Implemented analytics tools such as Google Analytics, Adobe Analytics, Site Catalyst, etc.

  • Operationalized a comprehensive set of class-leading digital capabilities and processes in support of brand strategies within the context of the broader commercial operations governance structure

  • Assessed and improved website usability/user behavior concepts


Sedna’s team goes above and beyond to ensure a positive client experience with our digital marketing solutions. Through our dependability, integrity, and service excellence, our business is proud to receive much positive feedback from the clients we serve. 




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